Hus said: USA Average family size. 3.14 PS2s in us 45million US pop 300 ,million In the USA there is a PS2 in every other home... this is called MAINSTREAM!!! |
Recent numbers put US home console penetration at about 41%. Almost all of those with a PS2, since a huge amount of XBox and GC owners were multi-console owners.
However, US home console penetration was brought above 30% by the NES. So the growth since then is shockingly small. Almost all of the market growth of the PS-era is due to growth into Europe, plus ever-growing rates of multi-console ownership.
"[Our former customers] are unable to find software which they WANT to play."
"The way to solve this problem lies in how to communicate what kind of games [they CAN play]."
Satoru Iwata, Nintendo President. Only slightly paraphrased.