ckmlb on 14 September 2007
Well they obviously are of the opinion that they can sell to former non fans of the game and along with it the system itself.
The Halo fans are gonna buy it anyway, they need zero marketing. The 360 owners will buy them at a very high rate as well even if they aren't the big Halo fans so this is directed at people who aren't on board with the 360 or Halo.
Thanks to Blacksaber for the sig!
