Sky Render on 04 March 2009
Pretty much, yeah. Although when it doubt, appealing to the mainstream works best. With very few exceptions, every industry has more non-participants than participants to draw from for customers.
The real problem is, unless you're wise enough to realize that you cannot accurately gauge mainstream interests with outsourced polling and consumer observation services, you're going to have no idea where actual mainstream interests lie. I could go into quite a long discussion on how watching people's behavior can tell you what sort of product would best suit them, but for now, I'll leave it at that.
Sky Render - Sanity is for the weak.
