WereKitten on 04 March 2009
| Non Sequor said: There's something I've noticed that I call the Saved By The Bell effect, named after a sitcom about high school that was targeted at preteens. Whenever a product nominally targets a given age range, it generally seems that the marketers are actually targeting a younger demographic that admires the older demographic. Small children admire preteens, preteens admire teens, and teens admire 20 somethings. |
Then on the other hand there's the Cocoon effect, in which adults and kids only admire older people who really want to be teens :)
Let's face it: a serene, self centered approach to life at any age slows down economy. Keep people desiring and striving to be what they are not and you can sell makeup and miniskirts to 8 years old girls and red shiny sports cars to middle aged men :)
