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I think any console in the future needs to launch at no more than $300, and not taking a loss (maybe a small one) at that price.

What would be a good upgrade for PS3, and what year can you launch it at $300?

Also, your last console needs to be at a low price point at that time. When do you see PS3 hitting, say, $129? I'd say that's when we get the PS4.

At what price points were the predecessors when the follow-up consoles arrived?