Dan Landis ponders if Killzone 2 will be "most returned game".

[Procrastinato]

Euphoria14 said:

Procrastinato said:
Games stores get a truckload of posters, cardboard standups, etc. all the time. The stores choose what they want to put up, I think. They often give the other promo items to employees, or even customers who just ask for any spares after their prime-time is over.

 

So in other words my store decides not to advertise PS3 stuff? That is messed up.

I walked in today and first thing I saw was one of those big cardboard Halo Wars things with the fake display boxes on it. Then there was another of the same exact thing in the middle and the back of the store with a Halo Wars cardboard thing that hangs from the ceiling, the Midnight Launch poster on the door and a regular Halo Wars poster on the window.

Not saying the game shouldn't be advertised but I seriously thought it was waayyy overboard.

The moneybags behind your local store probably heard that "Halo" == "Disney" where games are concerned, and he's just shooting to score the big bucks.

In some sense, he's right.  KZ2 will sell itself.  Halo Wars stands to benefit a lot more from being sold to those folks who don't know what they're really buying.  Not to say its mediocre, but it is a departure from everything else "Halo", and a lot of people are going to be disappointed with it, I think, for that reason alone.