montrealsoon on 13 September 2007
1. I am not sure the demo's have any effect on the quantity people buy, I think that's more of an issue of demographics (demo's won't make more money available in all people's pockets).
2. I see demo's as a more immersive form of advertsing than anything else. And even here, it's a fairly small subset of the users even aware their machines can download demo's (recent surveys show that many videogame owners... including the new systems... aren't aware of their online, nor video, nor DVD playing abilities).
#2 above would have to change even before #1 could then be discounted...
