You got a point. Once they're showing pics or gameplay footages the game is already halfway finished and the game mechanics are already finalized. It'll be too late by then.
As for comicbook audiences, it's a sure bet there's a lot of audience crossover between videogames and comics. They previewed a lot of games at the recent comicon. They'd probably recognize ZOE2, and they probably can envision a good Iron Man game based on ZOE2 mechanics.
Maybe I should try sega.com forums also. Maybe stir some ideas there so the regulars would nag the devs day and night.
Anyway, @everyone, how about Supes?







