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@jaggedsac
Awesome I love the stooges too!

One way we can test whether my theory does occur is to look at the dropoff rate in addition to news reports. If dropoff is huge it will mean that people who bought early on warned their friends.

This kind of thing does happen a lot, just in smaller ways.
The new silent hill.
suikoden 3? where they completely got rid of the turn based battle system.
Final fantasy 12.
more recently, the new banjo kazooie.
There are plenty of other cases where something is completely changed and people buy it thinking it will be the same. Some changes are not as drastic as others but I would not be surprised if people bought the game thinking it was halo 4.