YAY I can watch a movie on a fake tv on my tv... how fun!
Seriously though, some of the ideas are great, and I'm sure it will catch on, Sony are onto something good with HOME most certainly.
It's definitely not for me, not one iota, though I'll probably still use it if I ever get a PS3 and go online with it, but honestly, I kinda doubt it.
EDIT - Ben, great minds think alike >_<