Basically, they keep releasing DS games like the Imagine Series to oddly high sales and then use the money to makee Assassin's Creed, Prince of Persia, etc. I don't know if the games are shovelware, but that's how they are doing it. Pretty smart.
1. Make crap games, mostly for DS.
2. Use money to make good games like Assassins creed and POP
3. ??????????????????
4. Profit!!!








