puffy on 04 February 2009
@ rajendra82: The Wii is still a risk and until they have a wide variety of franchises that are sure fire hits on Wii such as MySims and perhaps the new EA Sports Active range, we won't see Wii being the lead console.
I think that another thing is that EA wouldn't want all their eggs in one basket and if you were an invester you'd understand that logic. Another worry for EA is oversaturation of the market. They don't want too much competion for their own titles..
Finally.. I believe that EA will spend more than just 1/3 of a HD game by spending more advertising dollars on Wii games. So really what they're doing all makes sense
