Capcom has a terrible business strategy if Zack & Wiki and Okami really didn't make a profit.
In february 2008, Capcom stated Zack & Wiki sold well. So selling well means still losing money? Ouch for Capcom's business strategy.
Zack & Wiki has now sold over 500.000 units, 90% of them at 50 dollars/euro's. 95% of the similar games that reached that number, made a healthy profit (De Blob, No More Heroes, Boom Blox), as it's been stated numerous times by publishers and analysts.
500k for a low budget niche game should rake in a good profit. It looks like Capcom spent over 10 million dollars making Zack & Wiki. You can probably make 2 times No More Heroes and 2 times De Blob combined with that amount of money. Obviously, Capcom has a terrible business strategy.
The unability of Capcom to make any money with Zack & Wiki selling over 500k units within a year is telling. Capcom is lost.
Okami was selling "along expectations", and it's on track to outsell the PS2 version. The Wii version is obviously a port, and it couldn't have cost much money at all. Still, it failed to make Capcom any money.
Conclusion: Capcom has a terrible business strategy and is unable to make any money even though all other publishers are able to with similar products and similar sales. Capcom is extremely inefficient.
