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I am really looking forward to the promised advertising campaign brought by Sony for Killzone 2, as i am hoping that they are going to learn that no advertising = lower than expected sales for games and great advertising = high sales!

This is one of the reasons that Resistance 2 has sold a lot worse than expected (not doing badly though as it is tracking a hell of a lot better than the first at the same point in its life! Also WoW would have been a bit of a factor to this also... Hmmm...)