The Wii, Price Drops, and Long Term Sales...

[jlauro]

You drop price when you can exceed demand, not when you can barely meet it...

I think the wii may have already had some price drops in some smaller markets, but was due as much to exchange rate changes as meeting demand...


My guess is fall of 08, assuming Nintendo doesn't suddenly find itself increasing supply at the same time when demand falls. Right now, at least in America, the wii hasn't fully met it's launch demand, which is higher then the sustained demand, and so demand could fall quickly once that is met. I don't see that happening prior to Christmas, but stranger things have happened...