Four things Sony can do to turn the tide for the PS3 in 2009

[Hammer-of-Dawn]

The said:

Hammer-of-Dawn said:
nah.

Sony is currently selling PS3 at a loss at $400. They are expected to post a loss in their entertainment division this fiscal quarter.

MS just released their financial statements claiming a $150 million profit in their entertainment devices division.

AKA, they are selling a $200 360 at a profit.


So when Sony eventually drops the price, MS can and will easily follow suit, especially with the cost-cutting Valhalla chipset due this fall.

 

 Is thar right? Are you sure the "Entertainment Devices Division (EDD)" is only about the 360? Guess what? it's not. One more thing, the are posting profits for YEAR 2008, but that doesn't magically erease the ~4.5 billion in losses they post when they cancelled the first Xbox and the ~1.2 billion they spent to save the 360 from its doom-bound manufacturing woes.

ya....cause im sure, windows mobile and the decreased revenue of zune sales is the bulk of that profit LOL. The 360 is the bulk of their division.

and last i checked, the playstation brand is PS2, PS3 and PSP. Id imagine the PS losses would be even greater if PS2 and PSP revenues didnt "soften the blow".

ANd one more thing, they have made enough profit with the 360 to make up for the billion RROD thing. As for the origional XBox losses, the PS3 has lost at least 4 billion alone since 2006, even more if PSP and PS2 profits didnt again "soften the blow".