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HappySqurriel said:

Producing the most revenue and being the best system to support are two entirely different things ...

Suppose for a minute you have two systems, the GameBox and the PlayCube and you develop 10 games for the GameBox (at a total development cost of $100,000,000) and 5 games for the PlayCube (at a total development cost of $25,000,000) ... If you generated $60,000,000 in revenue on the GameBox and $55,000,000 on the PlayCube which system was the better system to support?

 

 

the point is that no company is willing to drop a quarter of its sales revenue.especially when they are making same game for X360 and PS3.