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Being excited about something, and hyping something are entirely different things. One is a true emotional response, and the other is a choreographed act. The prior is genuine, and the other disingenuous. There can be a fine line between being a legitimate fan, and behaving as a shill. However if your just creating a thread to promote a game rather then to actually discuss said game. Yeah your disseminating propaganda, and that is never viewed as a good thing. Many forum members feel you have insulted their intelligence.

So when the blow back inexorably happens. It is damn near guaranteed when you sell the moon. Those you disrespected gladly take the time to shove your face right back into your steaming pile. This is actually what you deserve. You need the lesson in humility, and the community needs to see you being made an example of.

Honestly it isn't hard to avoid the blow back. Do not make spam, or pep rally threads. Discuss something about the game, how the game plays, the marketing, the value it brings to the console. Make sure its a thread worthy or reading, and isn't a billboard on the information highway.

Avoid as another poster put it absolutes. There is nothing wrong with might, maybe, or in my opinion. Stating opinions as facts only comes off as tactless, arrogant, and disrespectful to others. Opinion and fact are not interchangeable. Imagine if you went to a store and bought something that was marked a dollar, and the cashier tries to charge you three dollars for it. You are irate until the cashier says the price was just an opinion. Then my friend your insulted.

There is nothing wrong with being excited about a game, or sharing your enthusiasm. What is wrong is working as a corporate shill, or a propagandist. In which case you deserve the bashing. You have insulted others through your bullshit, and you deserve the humiliation to come when your bogus claims fail to materialize.