IMHO, in a bad scenario, but not the worst, for Sony, where it manages to keep the gap under 10million, but not reducing it under 5million, as MS has more cash and could bash Sony at a retaliation game, Sony could be content keeping PS3 on the market at least as long as XB360 (so retiring it one year after, as it started one year later) and surpassing it during the last years, maybe just the last one, so MS could be content being second during all XB360 life and wouldn't retaliate, while Sony could save the face becoming second of this gen during its whole lifespan.