NJ5 is correct.
The total industry growth (in the USA, in $US) was $3.35 billion over 2007.
Nintendo's own growth was $3.31 billion.
The combined growth of the rest of the industry was tiny.
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The thing is, a number of other companies could have produced the same chart forthemselves.... In Nintendo's chart it is perfectly feasable that Activision had a growth of maybe $500mil - $1bil.... but that growth is hidden in that 1% because all companies minus Ninty and Activision made a loss equal to that of Activisions gains.
If Activision made the chart for themselves, they could in fact claim to make up 30% of industry growth.... It certainly is not as hilarious a pie chart though.
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Check out this scenario for instance.
Total industry growth - $3.35 billion
Nintendo Growth - $3.31 billion
Activ'/Blizz' growth - $0.8 billion
Microsoft growth - $0.5 billion
Elect'Arts decline - $0.3 billion
Sony decline - $1 billion
So Nintendo "makes up" 99% of growth, but Activision-Blizzard can still "make up" 25% of growth too, but when you lump them all together, they cancel each other out.
