Sony "explains" the 17M PSN members...

[Gh0st4lifE]

Sardauk said:

Parokki said:

Gh0st4lifE said:

Sony is in conflict with reality itself... It needs to regain credibility instead of constantly spin stories and numbers.

Imagine Sony marketing the PS4 with it's current image. Journalists would systematically put every claim in doubt, and fanboys would be either bash or lol.

SCE needs to contain damage now. The Playstation brand is at stake.

Actually Sony have been marketing the PS3 with rather thick bullshit pretty much forever. Heck, it was the same with the PS2, and probably even PS1.

So far the mainstream media has been too clueless to catch on, and the gaming media satisfied with how close the Playstations have come to what was promised. Will be interesting what happens if the PS3 continues to perform below expectations, though.

 

Sony is trying to make people believe that PSN is a plateform worth of investment ... but can't guarantee any ROI !

PSN : Users >< Customers

XBLive : (gold) Users = Customers

Nice try Sony ...

PS: I'm subscribed on PSN and don't use it anymore...

 

@Parokki

I remember PS2's Emotion engine was supposedly a terraflop monster as the Cell (on paper), with numerous other possible applications in medicine and whatnot. As a gamer I was quite disappointed. Not only the first Xbox was way ahead but the Gamecube also.

And as for the PS1, meh, we were kids back then ; ) I remember liking the PS1 for sharper images while the N64 was blurry. I loved Saturn too but 3D was just the thing back then. And don't remember any low blows from any except perhaps Nintendo with it's cartridge vs CD arguments and false HDD promises.

Internet flaming hadn't such huge proportions back then. The connections were so crappy the trolling/time ratio was reaaally discouraging.

 

@Sardauk

Even if the smaller developpers were stupid enough to buy Sony comparison in-game advertisers would quickly remind them how useless PSN infos are. Gaming is developping a third side (and even a fourth)  besides user demand and developper supply with constant ingame advertising (the fourth side is downloadable "cultural" content).

Advertisers need to have as precise targets as possible. The fact Live puts so much enphasis on user accounts (high security, huge switch costs, strong community building, addictive point system) while targeting the most adult gamers and willing-to-pay gamers only demonstrates how much advertising is going to be the new "argument".

A well developped in-game advertising environment ensures a new revenue for both platforms and developpers. It also lessens the inherent risk in marketing your game (establishing taste groups, correlations of all kinds, geographical sispersion, etc.).