Ok Finally i got something. La Times reports -
That success has made the PlayStation franchise crucial to the bottom line of Sony. In one year, PlayStation accounted for 68% of corporate profit. It also helps smooth out the financial ups and downs of Sony’s unpredictable, hit-driven entertainment and electronics divisions.
68% is friggin massive, the article basically says PS3 is the major gamble - from 2006
http://articles.latimes.com/2006/may/08/business/fi-sony8
“When we make some new announcement and if there is no positive initial reaction from the market, I try to think of it as a good sign because that can be interpreted as people reacting to something groundbreaking. ...if the employees were always minding themselves to do whatever the market is requiring at any moment, and if they were always focusing on something we can sell right now for the short term, it would be very limiting. We are trying to think outside the box.” - Satoru Iwata - This is why corporate multinationals will never truly understand, or risk doing, what Nintendo does.
