CES 2009: Blu-Ray US adoption rate vs CD/DVD/VHS/TV/Color TV/HDTV

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Kasz216 said:

alpha_dk said:

Kasz216 said:

BrainBoxLtd said:

Kasz216 said:

Also that they were using PLAYER revenue.

What's the average DVD player cost now... 50 bucks max?

So just to be even they need to sell like... 8 DVD Players for ever PS3 sold?

 

 

 $30-$50 for non-upscaling seems to be the average now.

Let me see if I understand this chart right. They're comparing the "revenue" of Blu-Ray Players (And the PS3) to other devices? Is that correct?

If so shouldn't the DVD cloumn include revenue from all DVD enabled devices then? After all the PS3 is a gaming system as well, so if you're going to count it towards Blu-Ray, you count all devices with DVD playback. That'd include the 360, the PS2, the PS3 (lol), Blu-Ray players (they play DVD's), almost every modern home computer, certain cars that include DVD players with LCD screens.

Well it's Player revenue at that time.  So i screwed up on that one admittidly.  DVD players were kinda pricey.

I think... around 450 when DVD hit mainsteam... so 450 vs 600 isn't that bad.

 

In no way, shape, or form is it player revenue.  It is quite explicitly units shipped.

@MikeB: More evidence against 3M players shipped this year: they explicitly state 10.7 LTD US shipments, including PS3.  There's no way they shipped 3.1M standalones this year.

No it's not look at the bottom of that graph

"BD Player/PS3 value counts households- multiple device households counted once."

 

They are obviously using value in the generic sense, to mean number.  They are measuring percent of US households, after all, which isn't a set number.  If you actually click on the link MikeB provided, then you can see that they are providing numbers for units shipped at 10.7 Million (US only, including PS3).  10.7 minus the unsold units minus two-unit households gets you the household penetration, which is what they graphed.  It's not using player value at all.

Furthermore, the DVD player value is provided by CEA, which is the same source that I posted above, and is also in the DVDinformation link gavinb posted.  That tracks units shipped from manufacturers to retail.

Face it, the number is unit sales.  If they were using value, they would be laughed off the stage for not comparing all of them in year 2000 dollars, which isn't mentioned anywhere on the slide.  Also, if those were straight-up value, they would not put TV on there, because that kind of penetration converted to today's dollars would make the PS3 look like chump change.  It's unit sales, as is evidenced not only by the title of the graph but also every other slide they used.