Sony said 2008 was the year of the PS3. But I think 2009 will become even better.
Playstation Home - new content and areas (e.g. EA Sports hall)
VidZone - Music video streaming and download (probably around summer)
Life With Playstation - Update with new functions (announced for spring)
God of War III
Gran Turismo 5
Final Fantasy XIII (Japan only)
Heavy Rain
inFamous
Killzone 2
MAG - Massive Action Game
Ratchet & Clank Future 2
Uncharted 2: Among Thieves
That strange project known through a BBC reporter (?); new Team ICO game (?)
Sony is permanently trying improve the experience of its console. For me, personally, this is reason enough to say Sony is awesome.