| Lolcislaw said: Well im sure if sony can afford it, they will cut the price (they just have to) sales have been dissapointing in the Holiday season, software sales were all right but they still do not have selling potential of Xbox and Wii because of the Userbase Limitation, only cutting the price and bundling with KZ2 etc. etc. will give Sony any chance of reducing the gap to the 360, But the question is can they really do it? And what if there is a pricecut but it does not have expected effect? Sony brand is not as popular as it was in the past, and with 299$ console they will still be significantly more expensive then 360, and MS is likely to slash the price of PRo/Elite models. There are some hard times ahead of PS3. |
If Sony does choose to wait until the end of the year to issue a price cut and is able to coincide them with the releases of God of War III, Gran Turismo 5, and Final Fantasy XIII in America, Europe and Japan respectively, then I can tell you that the PS3 is going to have the exact opposite of "hard times ahead."
Think about it, Sony almost definitely profited Q4 2008 considering how much software they sold and how few PS3s they did. If the PS3 reaches profitibility in March, then Q1 2009 could very well be the last quarter that Sony posts a loss with the PS3. They'll be making almost pure profit in Q2 and Q3 without the PS3's losses dragging them down, then in Q4 when they cut the price by $100, they'll still almost definitely be selling the PS3 closer to profitibility then they are now. They'll still post a profit for Q4 2009 due to the MASSIVELY increased software sales and then by the time Q2 2010 rolls around, PS3 will be profitible yet again! Then the whole process starts over again and Sony can issue another price-cut in Q4 2010 of Q1 2011 if they choose.
