richardhutnik on 04 January 2009
| madskillz said:
I definitely agree - the friend factor is really swaying potential PS3 sales - especially PS2 owners who don't have a carrot from Sony - to look at the 360 this time around. Any similar experiences out there? |
The friend factor is large. It represents one of the strongest marketing factors out there, that being "Word of Mouth". Friends will ask friends what they own and what they recommend, and what they enjoy playing. This has a large effect on sales. Also factor in the ability of friends to play online with one another, offline in front of the same screen, and the ability to borrow games.
