True i did not see much advertisement for uncharted. I think i saw maybe one on tv during primetime hour not sure, but a commercial on primetime hour alone is roughly 1 mil to be put on, not including the cost for labor to make the comercial. So even if not much is advertise just 1 comercial alone in prime time will cost 1 mil. Anything in magazine and newspaper are a lot less of course., but the catch is if u have advertisement in different magazines, newspapers, and flyers in different states and countries they all add up. If the retailers advertise the product on their own thats a bonus since no cost to the publisher.







