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The thing is. 360 is a mass Market Price NOW! So a further Price cut wont have a big as an effect as the cut that happened in September. PS3 is still NOT Mass Market Price and is selling ok. For the start of 08 till September PS3 was Outselling 360 AT A HIGHER Price(A NON Mass Market Price ). Once PS3 drops to a Market Price we will see How much The PS3 Can Truly sell (Which is what the 360 sales Today tell us)