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Bboid on 18 December 2008
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mesoteto said:
ChronotriggerJM said:
@Meso Actually, as far as I know, the Gaming division is still profitable :P

The PS3 was definitely part of the problem I agree, but the gaming portion of that had little to do with anything I feel. The push for blu-ray probably wasn't the gaming departments goal, the invention of the Cell chip probably wasn't the gaming division's goal, and creating a virtual marketplace or essentially the Sony store was beneficial to most branches.

As far as I know the Games themselves are still selling pretty well and probably still bring them income :P

 

see i thought the game  sector was still not breaking even due to recovering from teh launch and dev of teh ps3.....even if the ps2 is still making bank

 

 

Gaming sector is the fastest growing sector now despite the operation loss.  Breakeven is forecasted but not yet reached.  The PS2 is also not making the company "bank" anymore.  They have cited growth to PS3 and PSP.  The fall in PS2 support, fall in PS2 software sales and Fall in PS2 hardware sales indicates it could be scrapped and resources shifted to the PS3/PSP areas.

More importantly this entire situation is being experienced across the board when it comes to electronics businesses.  There has been a global fall in demand for electronics for nearly a year and it is not expected to rise in 2009 at all.  In order for the demand to rise, he global markets need to reach a bottom and recover to an extent the consumer can see, interpret, and rally on.  electronics companies are on the out this year, but it will recover as a whole in the future.  The question is, how many companies are reacting (Sony obviously is) and are they too late to react?  Survival of the fittest for the tech industry.