I cannot tell you why they have a small self space for the Wii, but I can tell you why they put it in the back. It is the same reason that you will find the electronics and toys areas in the back of Walmart. It is all about getting you to view stuff that you didn't originally go there for. They know alot of people are going there to buy Wii's and they want you to notice the other systems on your way to the Wii's. They are hoping to peak your interest and that you may buy anouther system also. If you never walked buy the other systems,(and you were only there to by a Wii or a game) you would never think about the other systems.
It is the same reason you have to walk past clothes and shoes to get to the desired items, electronics and toys. They are hoping you might pick up something else along the way.
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