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The 360 fans have had to come to terms with the RROD debacle and the Wii destroying the 360s year head start, which required eating the world's largest humble pie. In comparison it has been very easy for Sony fanboys to go down the What IF? road of denial. What if the PS3 had launched earlier? What if the PS3 had launched cheaper? What if the PS3 lineup had been better at launch? What if GTA, FF, DMC had stayed exclusive? What if next year that one game that defines a generation arrives on the PS3? What If is a damn addictive concept, it's quite powerful at helping people remain arrogant far after power has slipped through their fingers.