The Yen is Killing Sony - Is a PS3 Price Cut Even Possible for 2009??

[FishyJoe]

The last earnings estimate used ratios of Yen/Dollar 100 and Yen/Euro 140. It's currently 91.25 and 121.9 respectively. Since they were barely squeaking out a profit with the previous ratios, it's hard to see how they are going to avoid taking a loss.