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bodhi14 said:
okay, its audience, but how did Microsoft attract such an audience, as opposed to Nintendo or Sony (not saying they didn't get a good audience, this is one of the best gens ever, but MS seems to have gotten a more passionate one)?

 

My theory is that games like Halo and Gears attract an older crowd.  The 18-35 year old male that marketers covet.  These are the people that have more money to spend on video games.  This is also their main hobby so they are willing to buy the latest releases thats why 360 games are front loaded.  Like Pacther says they are choosing to spend their money on video games over lattes.