Dark Knight shifts 600,000 on blu-ray

[taxman]

HappySqurriel said:

taxman said:

NJ5 said:

These numbers look good, but the DVD version will probably outsell the Blu-Ray one by a larger margin for months to come.

First day buyers = enthusiastic movie fans = people who tend to have Blu-Ray (i.e. the same reason why core games have less legs than traditional ones)

Definitely good news for Blu-Ray, but let's not pretend it has 30% of the market share even for new movies.

 

That is true, but the percentage is so high that it means it's moving out of early adoption and into the mainstream

 

 

What percentage of the general public do you think will have seen the Dark Knight by the end of 2008?
What percentage of geeky (often comic-book loving) early adopter gamers (who are far more likely to own a PS3) will have seen the Dark Knight by the end of 2008?

If you don't get it, this movie demonstrates Blu-Ray's popularity with people who are far more likely to own a PS3 than the general public.

BR players weren't below $200 for the whole year... It needs time to enter the mainstream