Groucho on 09 December 2008
Actually, EA recently stated that their sports franchises were their only reliable sources of income. It was their new IPs that hurt them this year (Mirror's Edge, Dead Space, etc.).
Activision/Blizzard is just doing what it takes to survive... same with EA.
Games publishers need to gang up on the retailers and make sure they cannot sell used games without paying royalties, amongst other things.
