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In any Bussiness, time = money.

SE probably decided that the time it takes to make a 360 port of the game (about 4-6 month?) is not worth the financial lost it will suffer from the delay.

Having the game come 6 month late to Japan would probably make even less money than it would on a simultaneous launch, weighing their option, they decided that the best action was to gain a bit of browny points from PS fans in Japan and maintain the exclusivity.

SE like all company needs to look at the bottom line, but sometimes time is worth more than increase sales.