Kasz216 on 04 December 2008
Great advertising to get them off the ground and world wide quickly... to the point to where Coca Cola is practically synonymous with Cola in a lot of markets.
Combined with regional factories that alter the taste according to that regions general tatses.
They grabbed an emerging market hard. Really went full force when bottling replaced the soda shops and never let go.
They're kinda like the Microsoft of Soda...
not only that but they eastablished Coca Cola as a life brand.
Hence why Pepsi had to attack them as being the "Cola for a new generation"
Cause once someone becomes a life brand... (what's the real term again.) they're almost impossible to shake.
