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griffinA said:
Well I also think that mario kart wii was a title that meshed casual and hardcore very well. More than people give it credit for at least. That's why it's selling so goddam well.

Now this is almost entirely true, but reinventing Mario Kart borders on impossible - it's practically the earliest example of the new philosophy. Something as simple as the wheel can help with that.

I'd be interested in a study that showed how the demographic split for MKWii goes, though. To see whether it appeals more towards the core or the Blue Ocean, I mean to say.