Comrade Tovya said:
"I think our two competitors will trade share between them, while we go off and grab share in a completely different way." "Our focus is interactive game play, a whole new way to play, that puts fun back into this business. It allows everybody to pick up and play and isn't focused on the core gamer."
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That doesn't say they don't target the core gamer, it just says they don't focus on the core gamer. I'd recommend looking at Wii's launch titles for a start. There's something for everyone, just as with present and announced titles for the future.
On the other hand, there are several 3rd parties which are practically not targeting the core gamer.
PS: I could post a dozen quotes from Reggie or otherwise saying they target the core gamer, but I'm guessing you know they exist so I won't bother.
My Mario Kart Wii friend code: 2707-1866-0957