shams on 20 August 2007
Guys - for a small manufacturing run, a 30c saving per disk is HEAPS! Almost 20%...
And HD-DVD players are much cheaper - not so much the discs. Makes it easier for consumers to upgrade as part of an impulse purchase.
The other factor that I thought was significant... HD-DVD owners have a higher attach rate (buy more movies per owner). This is probably only due to PS3 sales though - a lot of people buy a PS3 and never use the BluRay player.
Gesta Non Verba
Nocturnal is helping companies get cheaper game ratings in Australia:
Wii code: 2263 4706 2910 1099
