Study adds that about 60% of a game’s budget is spent reworking or redesigning a game
California based research company Electronic Entertainment Design and Research has claimed that only four per cent of titles that make it to market go on to make a profit.
Speaking to Forbes Geoffrey Zatkin, president of the 20-man sales data firm, divulged a number of interesting facts relating to a study recently completed for Ubisoft regarding possible upcoming title FutureNot.
He added that around 60 per cent of a game’s budget is spent reworking or redesigning a game, as well as stating that the average sales total for an Xbox 360 game is around 216,000 units – with the middle 50 per cent of published console titles selling between 75,000 and 250,000 units.
The average PS3 title, in contrast, sells a very specific 192,256 copies, meaning any title releasing on both Sony’s and Microsoft’s platform can expect to sell 408,336 units on average.
Implementing a co-op mode in a given title is likely to boost sales by 12,4000, whilst multiplayer features could see a sales hike of 25,000 copies. As this represents an addition revenue stream of around $1 million, EEDAR states that providing the total cost for these modes is no more than $300,000, it would be well worth doing.
Also highlighted is the fact that ongoing DLC releases help keep titles out of the second-hand areas of retail – and the fewer titles available second hand the better sales of new copies are likely to be.
First I thought this was sick joke,but when you think what kind a shi comes to each consoles now and then,its makes sence.
Take my love, take my land..
