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SpartanFX on 24 November 2008
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Sardauk said:
SpartanFX said:
they want to hit a broader demographic than just gamers.

I got the ps3 for some exclusives like god of war but bluray sealed the deal.

 

Sealed the deal ? According to what you said, you were already into the playstation with the coming exclusivities.

Did the BR really changed something to you compared to the 360 ?

 

That is what confuses me... since standard BR are now cheaper than the PS3... what is the target of those ads now ?

 

Let me turn it in another way : In my company, we do dataming consulting. This can lead to market segmentation and support marketing campaign.

So if sony spends some money on those billboards with the association of "You want BR, get PS3", their must be a target population for that.. who ?

you should realize that some of the gamers are movie enthusiast and the blu ray plays an important part in their final choice.This factor will play a more important role as teh time goes by(say in 2010) if bluray movie flow continues like it has now.