k, I just logged on to see exactly what the deal is. Here goes.
Here are the sections:
Events - Displays upcoming events like playing with GamerChics, developers, etc. No ads at all.
Spotlight - A collection of new content that has been added to the marketplace. A place for people to go to see if anything as been added since they last got on.
Game Marketplace - The first selection is to go the the game marketplace. All the things to the right are things that have been added or are popular, except for 1 iPhone ad. You do not even have to view these things to go to the marketplace. Once you are in the marketplace, absolutely no ads.
Video market - Same as Game Marketplace except with no iPhone ad.
Inside XBox - Collection of game specific information and video such as Major's Minute, Strategy tips, etc. No ads.
To get to whatever content you are looking for does not require you to scroll through any ads whatsoever. The selections to the right are optional and for people looking to see if they have added anything since the last visit.
EDIT: Excuse me. It is actually an Instinct ad that features a comparison with the iPhone. It pictures both on the ad.







