X360 Premium 60GB bundle for the same price as a Wii?!?

[stranne]

I saw in this weeks ads a X360 Premium 60GB HDMI + Indy + Kung Fu Panda for 2390 SEK. That's about the same as a Wii with no extras. Or half of what the PS3 80GB LBP bundle costs.

That's pretty aggressive pricing.