| kowenicki said: Since the start of the year Yen v Pound strengthened by 30% - so effectively Sony is earning 30% less revenue per console sold in UK Yen v Euro strengthened by 25% - so effectively Sony is earning 25% less revenue per console sold in most of Europe |
How would you know?
For MS, it might be pretty clear: as a US company, they pay their chinese manufacturer in $ (wholesale), they pay shipment costs etc in $ and sell their XBoxes to Europe in Euro, so they win/lose by $/Euro rate (and they lose _a lot_ on hardware..).
For Sony, things are not clear. They manufacture some components themselves (Yen?), they pay the manufacturer in ?? (whatever chinese accept from Japanese companies), they ship probably with own ships/containers (Yen? $? Euro?) and sell their PS2/Ps3/PSP in Euro. So you figure out the currencies involved...
