I actually think it is probably a sign of economic weakness, compiling with less then promising prospects for the format. Weak demand and a weak market are the most likely culprits. Unfortunately this doesn't actually shift momentum one way or the other. The low prices can make equally compelling arguments both ways. Either you see the price as progress, or you see the price as a warning. Given that last year one format got the axe after doing the exact same thing could leave consumers intimidated, and who could blame them.
This may be a sink or swim season for the format. I honestly considered whether investing in a player was worth it, but the reality is this if you sit on your butt for another six months you will know for certain firstly. Secondly you will get a price in line with what a DVD player costs.
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