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FishyJoe said:
The way I look at it is that Blu-ray will still be popular, but only for content people really want to keep. DD will be for most movies and TV shows that will be watched once or twice, which is still a very large part of the market. IMO, Blu-ray will never capture the market like DVD but will probably be like audio cassetes, a stopgap between records and CDs.

 

Basically you have it right.  DD will take the rental sector and bluray will have the larger share of the purchase market.  Probably a shared market like this for many many years.