You're comparing Sega to Microsoft? The two were in completely different situations.
Sega was a small company just trying to stay afloat in the business, and Sony was huge and was able to crush them once and for all.
Microsoft is a huge company (and there's no good way to emphasize this), and it had the proper resources and will to spend billions to entrench itself in the industry, taking full advantage of its head start. This shows more similarities to Sony's head start on Microsoft and Nintendo than it does to Sega's head start on Sony.
Using the point you often bring up, I doubt Sega was capable of buying up any of the big exclusive franchises Microsoft has obtained this generation. And I thought that was, like, the main reason Microsoft hurt Sony?
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