LOS ANGELES: Walt Disney is dispatching Pinocchio, Snow White and a team of other characters into its effort to accelerate consumer adoption of next-generation DVD technology.
Disney, like other media companies, is counting on high-definition Blu-ray discs - and companion technology that connects them to the Internet - to reinvigorate its highly profitable home entertainment business. But so far, Blu-ray players are selling more slowly than expected, apparently because people are not convinced they need a better DVD experience.
So Disney is sending in the troops. The company will release five "platinum" titles from its library in the Blu-ray format over the next two years, hoping that classic animated movies will spur wider interest.
The films are "Pinocchio," "Snow White and the Seven Dwarfs," "Fantasia," "Fantasia 2000" and "Beauty and the Beast." The company had previously announced plans to introduce one such title, "Sleeping Beauty."
All the DVDs will include unusual features geared toward a generation that embraces interactivity and social networking.
This is fantastic news sales will explode when these movies come out, I just hope they bring out aladdin and Lion king on blu ray. These movies will look amazing on blu ray.
Release dates:
Pinocchio - March 2009
Snow white - Fall 2009
Fantasia, Fantasia 2000 - Spring 2010
Beauty and the beast - Oct 2010
Lion king - Fall 2010
What do you make of Disney's policy to release their classics every 7 years?
The article is a bit old, but I thought I would share this brilliant news!
http://www.iht.com/articles/2008/08/27/business/disney.php
