Haha well brand is on Halo's sided. I mean KZ comes from a sublime franchise on the PS2 and PSP with a better hyped 7th gen counterpart while Halo Wars comes from a huge Xbox property that has sold loads. I mean it's in favor of Halo Wars as far as I'm concerned.
People are saying come on halo is an FPS they won't buy an RTS. haha well mario was a platformer they'd never buy a racer. And now I like at Mario Kart sales and it's one of the most successful spinoff brands ever created. Now a lot of that can be contributed to it just being a great racer but the "Mario" in the name helped ALOT. Yoshi Kart Racing would not have sold as well even if it was the same game.
Halo Wars will do something similar as long as Xbox gamers aren't that finicky which with genres sometimes they can be. It's not surprise that the 3 best selling games on the 360 are shooters.
All of this is meaning brand will carry Halo Wars as it's mainstream. Nothing about the Killzone brand will carry it. It has to soley rely on hype and marketing which is usually great for openers but doesn't mean a damn thing after the first few weeks if it doesn't become mainstream. Which is why Resistance 2 is in a lot better shape because it became mainstream. Luckily it's not hard for a shooter to become mainstream.
So sales wise who will win? Looking like Halo Wars but I never underestimate Americans and their lust for run of the mill shooters so it should be close between the 2.
